40/ 100
Moderate
Make AI Visibility Report
Checked 1 timeUpdated 18 hours ago
Make is a Workflow Automation and Integration Platform designed for small to medium-sized businesses. It currently holds a visibility score of 40/100, indicating a need for improved presence across AI platforms. Despite this, Make is recommended by top platforms like ChatGPT and Perplexity.
Overview: How AI Sees Make
Make's presence on AI platforms is varied, with a visibility score of 40/100. It is prominently mentioned on ChatGPT and Perplexity, where it is recognized for its powerful automation capabilities and visual interface. However, its mention rate of 4/30 suggests that it is not as frequently included in buyer queries as some of its competitors. This indicates a need for Make to enhance its visibility and engagement across more platforms to capture a larger audience.
In the competitive landscape, Make faces significant challenges from Zapier, which appears in 14 mentions, and other competitors like Integromat, Tray.io, and Automate.io. While Make is praised for its visual workflow capabilities, Zapier dominates the conversation with a broader presence and higher mention frequency. This competitive positioning highlights the importance of strategic marketing efforts to elevate Make's profile and differentiate it from these well-established competitors.
The current AI visibility score for Make reflects several areas for improvement, particularly on platforms like Gemini, where it is only neutrally mentioned. To enhance its discoverability, Make should focus on increasing its presence in competitive analysis articles and reviews, especially where Zapier and Microsoft Power Automate are frequently mentioned. By leveraging positive endorsements on platforms like ChatGPT and Perplexity, Make can create targeted campaigns to improve its narrative and visibility in the market.
Score Breakdown
Mention Rate8 / 30
How often the brand appears when AI platforms are asked relevant questions.
Position8 / 30
Where the brand appears in the list when AI platforms recommend options.
Sentiment16 / 20
Whether AI platforms describe the brand positively, neutrally, or negatively.
Platform Breadth8 / 20
How many of the four major AI platforms mention the brand.
Make's score of 40/100 is primarily due to its limited mention rate of 4 out of 30 potential buyer queries. While it has strong endorsements on ChatGPT and Perplexity, its presence on other platforms like Gemini is neutral, lacking strong advocacy. This score suggests that Make needs to broaden its visibility and engagement across more AI platforms to improve its overall presence.
What AI Says About Make
AI platforms like ChatGPT and Perplexity recognize Make for its powerful automation capabilities and visual interface. ChatGPT frequently mentions Make in a positive light, highlighting its ease of use for creating complex workflows. However, on Gemini, Make is mentioned with a neutral tone, indicating a need for stronger advocacy and engagement.
Position:#1
positive“Integromat, rebranded as Make, offers powerful automation capabilities with a visual interface.”
“Integromat (now Make):”
“Integromat (now Make)”
Position:#1
positive“Make for complex visual workflows”
“Make.com is a visual, no-code/low-code automation platform that connects apps and services to create workflows, automating repetitive tasks for businesses, teams, or individuals.”
“Choose Make if: You need complex automations with conditional logic, data transformations, visual drag-and-drop builders, parallel processing, advanced error handling, or strong API/webhook support.”
Position:#3
positive“Integromat (Make)”
“Make is a build automation tool that's been around since the 1970s.”
Position:#1
neutral“Integromat (Make)”
“You're looking for alternatives to Integromat, which is now rebranded as Make.com.”
“`make` is a classic and widely-used utility that automates the process of building executable programs and other non-source files from source code or other component files.”
Common Questions About Make and AI
Is Make recommended by ChatGPT?
ChatGPT frequently recommends Make, highlighting its powerful automation capabilities and user-friendly visual interface. It positions Make as a strong choice for creating complex workflows, often ranking it highly in its recommendations. This endorsement from ChatGPT is a positive signal for Make's reputation in the AI community.
How does Make compare to Zapier in AI search?
In AI search, Zapier is mentioned significantly more often than Make, with 14 mentions compared to Make's 4. Zapier's broader presence and frequent mentions on platforms like ChatGPT and Perplexity highlight its dominance in the workflow automation space. Make, while praised for its visual interface, needs to increase its visibility to compete more effectively with Zapier.
What do AI platforms say about Make?
AI platforms like ChatGPT and Perplexity commend Make for its visual interface and powerful automation capabilities. ChatGPT, in particular, frequently mentions Make as a top choice for workflow automation. However, on Gemini, Make is mentioned neutrally, indicating a need for stronger advocacy to enhance its reputation.
Is Make a good Workflow Automation and Integration Platform?
AI platforms generally view Make as a capable Workflow Automation and Integration Platform, particularly for its visual interface and ease of creating complex workflows. ChatGPT and Perplexity provide positive endorsements, suggesting Make is a strong option for businesses seeking automation solutions. However, its overall visibility score indicates room for improvement in competitive positioning.
Why is Make not visible in AI search?
Make's limited visibility in AI search is driven by its low mention rate of 4 out of 30 buyer queries. While it receives positive endorsements from platforms like ChatGPT, its presence is less pronounced compared to competitors like Zapier. This suggests a need for Make to broaden its engagement and visibility across more AI platforms to improve its discoverability.
Coverage Analysis
Make is mentioned on all major AI platforms, including ChatGPT, Perplexity, Claude, and Gemini. Despite this broad coverage, its mention rate is low, indicating that it is not a top-of-mind choice in many buyer queries.
| Prompt | ChatGPT | Perplexity | Claude | Gemini |
|---|---|---|---|---|
| What are the best Workflow Automation and Integration Platform options for Small to medium-sized businesses seeking to automate workflows and integrate various applications? Give me your top recommendations. | ||||
| I need a Workflow Automation and Integration Platform. Which one should I choose and why? | ||||
| Compare the top Workflow Automation and Integration Platform tools available right now. Which ones stand out? | ||||
| Best Workflow Automation and Integration Platform alternatives to Zapier | ||||
| Best Workflow Automation and Integration Platform alternatives to Integromat | ||||
| Workflow Automation and Integration Platform with Visual drag-and-drop interface for building complex workflows | ||||
| Workflow Automation and Integration Platform for Automating repetitive tasks across multiple applications | ||||
| What is Make and is it any good? | ||||
| What do customers and reviewers say about Make? | ||||
| Should I use Make or one of its competitors? | ||||
| Make vs Zapier: which is better? |
Competitive Landscape
These competitors were mentioned by AI platforms when asked about topics relevant to Make. The frequency of mentions indicates how strongly each competitor is associated with this space in AI training data.
| Competitor | Mentions | Platforms | Profile |
|---|---|---|---|
| Zapier | 14 | chatgptclaudegeminiperplexity | View score |
| Microsoft Power Automate | 7 | claudechatgptperplexity | Not scored |
| Automate.io | 3 | chatgpt | Not scored |
| n8n | 2 | perplexitychatgpt | Not scored |
| Nintex | 1 | claude | Not scored |
| MuleSoft | 1 | gemini | Not scored |
| Integromat | 1 | chatgpt | Not scored |
| IFTTT | 1 | chatgpt | Not scored |
| AITable.ai | 1 | perplexity | Not scored |
| Workato | 1 | perplexity | Not scored |
How to Improve
To improve its AI visibility, Make should engage with content creators on platforms like Gemini to shift the narrative from neutral to positive. Increasing its presence in competitive analysis articles where Zapier and Microsoft Power Automate are frequently mentioned can also help. Additionally, leveraging positive sentiment on platforms like ChatGPT and Perplexity through targeted campaigns will enhance Make's visibility and brand perception.
1
Enhance Make's presence on Gemini by engaging with content creators to shift the narrative from neutral to positive.
2
Increase visibility in competitive analysis articles and reviews where Zapier and Microsoft Power Automate are frequently mentioned.
3
Leverage the positive sentiment on ChatGPT and Perplexity by creating targeted campaigns that highlight these endorsements.
4
Develop partnerships or integrations that can be highlighted on platforms where Make is less visible, such as n8n and Nintex.
5
Monitor and engage in discussions on emerging platforms to ensure Make is part of the conversation and not overshadowed by competitors.
Need help improving your AI visibility?
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Book 20-min Call with ApoorvPeople Also Ask
Does ChatGPT recommend Make?
Yes, ChatGPT recommends Make, often highlighting its powerful automation capabilities and user-friendly visual interface. It frequently positions Make as a top choice for creating complex workflows, indicating a strong endorsement from this platform. This positive sentiment from ChatGPT is a valuable asset for Make's brand reputation.
Is Make better than Zapier?
Based on AI recommendation data, Zapier is mentioned more frequently than Make, with 14 mentions compared to Make's 4. While Make is praised for its visual interface, Zapier's broader presence and higher mention frequency suggest it is more widely recognized and recommended in the workflow automation space.
What is Make's AI Presence Score?
Make's AI Presence Score is 40/100, indicating a need for improved visibility and engagement across AI platforms. This score reflects its limited mention rate and neutral presence on platforms like Gemini. Compared to the category average, Make has significant room for growth in enhancing its AI visibility.
How can Make improve its AI visibility?
Make can improve its AI visibility by engaging with content creators on platforms like Gemini to shift the narrative from neutral to positive. Increasing its presence in competitive analysis articles, especially where Zapier and Microsoft Power Automate are mentioned, will also help. Additionally, leveraging positive endorsements on platforms like ChatGPT and Perplexity through targeted campaigns can enhance its visibility.
Is Make mentioned on Perplexity?
Yes, Make is mentioned on Perplexity, where it is recognized for its capabilities in creating complex visual workflows. This platform positions Make positively, highlighting its strengths in automation. However, to improve its overall visibility, Make should aim to increase its mentions and engagement on Perplexity.
What Workflow Automation and Integration Platform tools does AI recommend most?
AI platforms frequently recommend Zapier as a leading Workflow Automation and Integration Platform, with 14 mentions. Other tools like Microsoft Power Automate and Automate.io also receive notable mentions. While Make is recognized for its visual interface, it needs to enhance its visibility to compete more effectively with these top-recommended platforms.
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